What we have learned, written down
These guides are the same material we use internally and with advisory clients. They are practical, India-specific and free to read.
Operating and franchise guides
Reading a franchise unit economics model
How to separate investment from working capital, why payback and break-even are different numbers, and the five assumptions that most franchise models get wrong in Indian city tiers.
Sizing a franchise territory honestly
Why radius-based territories fail and how to size on serviceable households, competitor density and travel time instead, with the method we use on every mandate.
Choosing between FOFO, FOCO, COCO and master franchise
A decision framework based on capital availability, control requirements, category maturity and how much operating risk a brand can carry itself.
Hub-and-spoke economics in garment care
How separating processing from retail cut our cost per garment by 31 percent, and the volume threshold at which a hub becomes viable.
Institutional linen par-level planning
How hotels and hospitals should calculate par stock against occupancy, replacement cycles and turnaround windows to stop over-buying linen.
Garment care at home between professional cleans
Storage, spot treatment, fabric-specific advice for silk, wool and linen, and when a garment genuinely needs professional dry cleaning rather than a wash.
The pre-opening checklist for a service unit
Licensing, utility load, staffing, stock, systems and launch marketing — every item that must be closed before opening day, in sequence.
Building an operations manual people actually use
Why task-level documentation beats policy documents, how to structure a manual for training, and how to keep it current once the network grows.
Other useful pages
Frequently asked questions
Customer, franchise, institutional and corporate answers.
Franchise investment models
Formats, investment ranges and payback expectations.
Business model comparison
FOFO, FOCO, COCO and master franchise structures.
Dry 2 Clean pricing
Published per-piece rate card and subscription plans.
Industries we serve
Segment-specific service design and SLAs.
Search the site
Find any page, service or answer across the group website.
Need advice specific to your business?
Our advisory team offers a structured first conversation at no cost to establish whether we can help.